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The Most Popular Summer Olympic Sport?

The Olympic Games is the most widely anticipated sporting event in the world. It includes a wide range of sports, but noticeably there are a couple of popular sports from around the world that do not participate at the Olympics, such as cricket and American football. There have been a few analyses of popularity of sports at this premier world sports event, using various measurement methods. See also the discussion about popular Winter Olympic Sports.

The most popular world sport as measured by other methods is soccer, which is also very popular at the Summer Olympics, though swimming and athletics reach their peak in popularity during the Olympics and give soccer some competition.

Here are the results of several studies:

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